BIRDSONG MARKETING
CONTENT CREATION
Photography | Short Form Video Content for Social Media | Blogs | Content Marketing Plans
Elevate your brand with content that speaks to your customers. We can take the photos and create short-form social media videos that speak to your audience. Plus, we can write persuasive copy for your blogs, articles, websites and social media posts so that is aligns with your overall marketing plan.
Transform your business's online presence and connect with your audience on a deeper level with our content creation services.
WHAT IS CONTENT CREATION, REALLY?
"Content creation is the process of generating topic ideas that appeal to your buyer persona, creating written or visual content around those ideas, and making that information accessible to your audience as a blog, video, infographic, or other content formats" - Hubspot.
Essentially, good content sells your product. It makes your brand valuable, trustworthy and personable. It allows you to resonate and engage with your target customers - promoting conversations and connections.
Content creation and content marketing is essential for any business that wants to boost sales.
CONTENT CREATION SERVICES
PHOTOGRAPHY
Do you need some new social media images? Perhaps a few new shots for your website or a full-blown photoshoot? We have a wide range of photography services in Canberra and beyond. From simple iPhone and DJI content shoots to bringing in some of the best photographers in Canberra to expertly capture your brand. Let's talk about what you need.
SHORT-FORM VIDEOS FOR SOCIAL MEDIA
Social media video content is a fast-paced world. As such, we've developed a highly targeted approach to capturing and generating new short-form video content (Reels, Shorts, Stories) that works with current viral trends and gets your brand to the top of the news feeds. Depending on your needs, we primarily shoot videos on a DJI Osmo and iPhone and have a quick turnaround time.
Our social media videos have collectively notched hundreds of thousands of views and proven time and again to drive engagement on your accounts, increase traffic to your website, and boost sales. Get in touch to get your free quote.
SOCIAL MEDIA POSTS
Give social media copywriting the attention it deserves. With precise use of keywords tailored to your business, your posts ascend on feeds, reaching your target audience. Compelling copy captures the interest of both new and existing followers, enticing them to engage and make purchases, maximizing your business impact.
BLOGS
Whether you're enhancing an existing blog or initiating one for SEO enhancement, we strategize, craft, and publish thoroughly researched content for your website. Employing targeted keywords ensures your blog remains relevant to readers while elevating your Google ranking. It's a win-win for sustained engagement and improved search visibility.
CANVA DESIGNS
We use Canva for the majority of our design work and content creation in Canberra. It is powerful, innovative and simple to use. This means, unlike Adobe, that if you want or need to jump into a project, it's easy for you to do so.
Social media posts
Infographics
Presentations
Strategy plans
Kits & workbooks
Guides
If you're looking for something more specialised, we work alongside highly skilled designers in Canberra who can bring your creative ideas to life. We are your one-stop shop for everything you need.
EMAIL MARKETING COPY
Leverage email marketing for optimal customer conversion – boasting one of the highest success rates among marketing strategies. Invest your time and budget wisely in creating impactful email marketing copy tailored to your business. With over a decade of expertise, we're well-equipped to enhance your campaigns and drive results.
AD COPY
The foundation of prosperous advertising lies in top-notch ad copy. To captivate your audience, convey brand value, and prompt purchasing, exceptional ad copy is essential. Instead of just selling, skillfully crafted copy resonates with your reader's emotions, fostering awareness, engagement, and conversions. Whether for Facebook Ads, Instagram Ads, Google Ads, print ads, and beyond, we specialize in crafting compelling ad copy!
WEBSITE COPYWRITING
Is your website due for an update or are you launching a new one? Gone are the days when a few words sufficed – today, website copy requires strategic research for Google visibility and reader conversion. We tailor keyword research to each client, crafting resonant copy. Count on our vast experience for impactful website content.
DO YOU NEED SOMETHING ELSE?
Have you got something else in mind? The chances are, we can help you. Whatever you need for your business, our content creation services are broad and we love getting creative with you - get in touch with us and let's talk.
COPYWRITING FAQ
I NEED CONTENT CREATION IN CANBERRA. CAN YOU HELP?
Absolutely. We offer our services across Australia but are primarily based in Canberra. We love partnering with Canberra businesses to create the content they need most - whether that's reaching customers in the ACT, NSW, VIC, QLD, WA, SA, NT, TAS or beyond. We create content that works for you and reaches your customers, wherever they are.
HOW MUCH DO YOUR CONTENT CREATION SERVICES COST?
Simply put, it's a balance between your needs and budget size. We work best by having conversations about what you want to achieve, how it aligns with your business goals and objectives, and ways we can do that within your marketing budget. Subsequently, we outline all costs and establish priorities to effectively align our services with your goals. Get in touch with us for a free quote.
WHERE CAN I USE MY CONTENT?
Anywhere! We give you full permission to use the content in whatever way works for you. We are also big on repurposing content. This means videos we create can also be turned into blog posts, or images are used within infographics. The result? The money you invest in marketing goes 10 x as far because you're getting so much more use out of your content!
DO YOU HAVE SOME CONTENT CREATION SAMPLES?
Absolutely. Take a look at our marketing portfolio page.